Answers&nbsp;<br>for your brand ► Branding Agency The Whyte

for your brand

Branding starts with The Whyte
Branding Boutique The Whyte


Each new project is a white sheet with the right questions on it: what, why and to whom? What do we create? Why do we create this product? To whom it's prepared? Besides these, there are hundreds of other questions. The Whyte is the branding boutique where we ask the right questions and find the right answers to fulfill your product with the right meanings and give it it's own unique image and voice. Our key competences: marketing research, brand positioning, naming, corporate identity, graphic design, brand content, web design.


Vadim Pashchenko ☺ The Whyte - new brands are born here

Vadim Pashchenko

Design director. Experience in branding is 30 years. Worked with such clients as McDonalds, Nutricia, Puma, Volkswagen, Mitsubishi, Roshen, Miratech, Kievstar, State Property Fund of Ukraine, Platinum Bank, Megabank, Reiffeisen Bank, BERD's Design Hotel, Zhytlobud, Velika Kyshenya, KROK business school and others.

Mikhail Stepansky ☺ The Whyte - leave branding to professionals

Mikhail Stepansky

Naming guru and account director. Experience in branding is 18 years. Worked with such clients as Vodafone, Unilever, Duracell, Gillette, KAN development, the State Property Fund of Ukraine, Velyka Kyshenya, Fozzy Group, VARUS, UkrSibbank, restaurant net Kozyrnaya Karta, restaurant network PEES BOY CLUB, NUARE coffee and others.

Alexey Yuzvyak ☺ The Whyte - quality branding is visible from afar

Alexey Yuzvyak

Strategy and marketing consultant. Experience in marketing is 16 years. Worked with such clients as Orangina Group, Nestle, Mercedes-Benz, Foxtrot, Eva, Watson's, Velyka Kyshenya, Fozzy Group and others.


Positioning \ The Whyte Brands Factory


Naming \ Quality Branding Exists, The Whyte Will Show It To You


Legend and slogan \ The Whyte is a branding agency, only quality branding

Legend and slogan

Graphic design \ Is your brand out of date? The Whyte rebranding is in a hurry to help you...

Graphic design

Logo and corporate identity \ Where quality branding is, there is The Whyte

Logo and corporate identity

Web design \ Turning to The Whyte for rebranding - your brand will be happy

Web design


On behalf of ARTFORMA, we thank the Whyte for its excellent work.

As a result of great cooperation, a new, unique name was created, as well as an original logo and corporate identity.

We recommend the specialists of the Whyte, as professionals who are able to solve complex branding tasks quickly and at a high level.

Polina Yurchenko

As part of the rebranding of the State Property Fund of Ukraine, the Whyte faced a difficult task - to develop a visual identification that would reflect changes in the Fund’s work, a desire to cooperate transparently with foreign investors in the field of privatization and lease of state property.

A team of the Whyte experts perfectly coped with this task. Thanks to the excellent work, the Fund received a logo and corporate identity, which was appreciated by both Ukrainian and foreign partners.

Andrey Gaidutsky
Doctor of Economic Sciences
Deputy Chairman of the State Property Fund of Ukraine 2015-2017

The guys from the WHYTE have implemented several projects for our company. But the development of the name, logo and corporate identity for Franklin BC was special - all the developments immediately hit the target and were approved as soon as possible.

It is nice to find mutual understanding in such a difficult process as creating a new project. We are grateful to the Whyte team for their excellent work.

Arthur Vanyan
Director of Joint Industrial Park